This segment tends to be average in technology usage. Segmentation list[ edit ] 01 - Upper Crust: Widely scattered across the nation's suburbs and second cities, these residents tend to be younger, and families live in mid-sized homes.
This segment contains families, that work entry-level service jobs.
Scattered in placid towns across the American heartland, they are middle-aged rural families who have high school educations and blue-collar jobs. They tend to be educated, married, and enjoy a leisure-intensive lifestyle.
In these inner-city apartment-filled neighborhoods, residents rely on public transportation. Filled with younger, mostly single adults and couples just starting out on their career paths in service jobs. They rank above average in their use of technology - perhaps influenced by their urban, fast-paced environment.
They are settled in suburban areas and second cities but are often out and about. Older households centered mainly in the nation's second cities. They live an old-fashioned way of life and are below average in their use of technology.
Scattered in placid towns across the American heartland, they are middle-aged rural families who have high school educations and blue-collar jobs.
These older and retired homeowners live a comfortable lifestyle. They are above average technology users who own multiple computers. They remain in the neighborhoods they raised their families in and enjoy their suburban lifestyle.
They are always early adopters of the latest and greatest thing. They are highly educated and have a high percentage of executives and white-collar professionals.
If something needs to be fixed, they are likely to do the work themselves. Despite their age, they are below average in their use of technology. A segment located in downtown neighborhoods and are more likely to be renters than other households in their age cohort.
L’écologie urbaine est stricto sensu un domaine de l'Écologie (la science qui étudie les écosystèmes) qui s'attache à l'étude de l'écosystème: la ville.
Il peut aujourd'hui, par vulgarisation et dans un but de sensibilisation aux problématiques environnementales, regrouper la prise en compte de l'ensemble des problématiques environnementales. Claritas PRIZM Premier is a set of geo-demographic segments for the United States, developed by Claritas Inc., (which was owned under The Nielsen Company umbrella from ).
It is a widely used customer segmentation system for marketing in the United States to help companies find customers, quickly and at scale.
Sell smarter & find customers faster. Proven methodology that combines sought-after data sources with direct original consumer research. Digital Target and market across all major digital media outlets, Facebook, Google, Instagram, programmatic and publishers via LiveRamp.
PRIZM® Premier Find more of your best customers by lifestyles, shopping. L’exploration de données [notes 1], connue aussi sous l'expression de fouille de données, forage de données, prospection de données, data mining, ou encore extraction de connaissances à partir de données, a pour objet l’extraction d'un savoir ou d'une connaissance à partir de grandes quantités de données, par des méthodes.
Information is the key to good business decisions. There is a great deal of good information freely available on the Web.
The following websites provide a starting point. Information is the key to good business decisions. There is a great deal of good information freely available on the Web. The following websites provide a starting point .
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